Pure Luxe Salon and Spa

Ames, IA · Beauty salon

Rating
4.6/5
★★★★★ 4.6
Reviews
20
Rank in Ames
#19
of 85 salons
City Percentile
39%
rating percentile
Address
Pure Luxe Salon and Spa, 319 Clark Ave, Ames, IA 50010
Phone
(515) 232-5100
Status
Closed · Opens 9 AM

Pure Luxe Salon and Spa is a salon located in Ames, IA. It is one of 85 salons listed in Ames. Its 4.6-star rating matches the Ames city average of 4.6 stars. It ranks #19 of 85 salons in Ames. There are 10 photos associated with this location.

About Pure Luxe Salon and Spa

Let your natural beauty shine through. Turn to Pure Luxe in Ames, IA today for exceptional hair and spa services! Whether you are looking for a dose of glam for a special occasion or want to update your everyday look, we have you covered! What sets... More

Hours

Saturday9 AM–4 PM
SundayClosed
MondayClosed
Tuesday10 AM–8 PM
Wednesday10 AM–8 PM
Thursday10 AM–8 PM
Friday10 AM–6 PM

Customer Reviews

★★★★★ 5.0 j kraft · Dec 2025

This salon is wonderful. I had a great experience. Cheri was my stylist, and she corrected a brassy yellow/black color I had done elsewhere and brought it back to a natural brunette. I can’t speak highly enough of her work. Everyone at the salon was so welcoming.

★☆☆☆☆ 1.0 Shianne Stanislow · Mar 2025

so 8-9 weeks ago I went to Pure Luxe International Salon & Spa and paid 123$ to get my hair permed and tipped. I left looking like a wet poodle with half my hair straight. The other was as curly as can be. I messaged them and they were so nice and let me come back a week later. They did a strand test and my hair was not able to be permed. We made a date for later on to try again with a different stylist. I went and they were nice to me. I left with my hair damp and by time I got home, over half my head was straight and the rest had some curls… but my scalp had chemical burns, and now I’m missing chunks of hair. A big piece where my part is. I understand some peoples hair isn’t meant to be permed, I understand some professional salons can do a stronger mixture and make it happen, they didn’

★☆☆☆☆ 1.0 Su Av · Sep 2025

Very unprofessional. Salon owner will cuss you out on the phone. Threaten you when you come in for a refund saying they want to “come talk to you outside” and follow you out to the side walk. Then has her employees facebook stalk you, yes I saw them in the story views. Also asked for my address to top it all off. Very creepy, don’t recommend. Most unprofessional “business” i have ever had the displeasure of going to. Will also offer you a refund then try to back out of it later on and then cuss you out. Fried my hair, did nothing of what I asked and then will try to gaslight you. I wasnt going to bother writing a review, until the threats and social media stalking began. Scary! Id avoid this business at all cost.

★☆☆☆☆ 1.0 Desiree Ruiz · Jul 2025

It’s disappointing to see a business throw shade at a former esthetician who moved on years ago. When someone invests their own time, money, and passion into their craft, they deserve support — not petty posts fueled by ego. Whoever runs this account clearly hasn’t let go, and it shows. Acting out of spite doesn’t make you look like a winner, no matter what song you attach. Be better. Support growth, don’t mock it. "Pure Luxe" shouldn’t have to put anyone down to feel seen. There’s room for everyone to grow, especially in this industry. I don’t condone bullying — not in business, not in life. Let’s do better and lead with respect. My sister is out here building something real — with love, talent, and integrity

★★★★★ 5.0 kelly mechtel · Feb 2025

Cheri Shoemaker does all my work but I would trust any one of her other professional associates. Teri Ford is the proprietor and an outstanding businesswoman. I also consider her a personal friend. Fabulous women!!

Accessibility & Amenities

✓ Wheelchair Accessible Entrance ✓ Wheelchair Accessible Parking Lot ✓ Wheelchair Accessible Restroom ✓ Restroom ✓ Appointment Required ✓ Appointments Recommended ✓ Debit Cards ✓ Nfc Mobile Payments ✓ Good For Kids

Services

Beauty salonMassage spaMassage therapistSpa

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This listing is informational. Contact the business directly to verify credentials, services, and availability.